Infera Solutions Website

Project Case Study

Infera Solutions Website

A B2B data consulting and analytics marketing website built to communicate service scope clearly, establish credibility through a structured tech stack, and convert visits into consultation inquiries. Delivered in 1 month as a solo build.

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Category
B2B Marketing Website (Data Consulting)
Client
Infera Solutions
Type
Marketing Website
Role
Solo: information architecture (IA), UI implementation, responsive layout, i18n setup, contact form operations, and performance hygiene.
Goal
Make the value proposition and service scope immediately clear, reinforce credibility with a technology grid, and drive contact form submissions.
Scope
About, Services, Technologies, Testimonials, Blog, Contact + locale routing (/en)

Overview

Infera Solutions is a B2B marketing website for a data consulting team. The homepage leads with a direct positioning statement, "Empowering your business with data" and "Delivering real-world results," and immediately offers a primary CTA, "Get in touch."

The site is designed to help a first-time visitor answer three questions quickly:

What do you do

What problems do you solve

What tools and capabilities support delivery

This project was delivered in 1 month as a solo build.

Objectives

Communicate a clear value proposition above the fold with an explicit CTA

Present service scope in a scannable, decision-friendly structure

Build trust through a categorized technology grid

Support multilingual growth through locale routing and message management

Operate a reliable contact flow with spam and bot mitigation

Information Architecture

Navigation mirrors typical B2B evaluation behavior:

1.

About Us: mission, team framing, approach

2.

Services: clear list of what the team delivers

3.

Technologies: the stack and platforms behind delivery

4.

Testimonials: social proof section (structure reserved for growth)

5.

Blog: content entry point for future thought leadership

6.

Contact Us: contact details plus form submission

Key UX Decisions

1) Trust-first hero with an explicit conversion path

The hero copy is short and outcome-driven, paired with a single primary CTA ("Get in touch") to reduce decision friction.

2) Services as clear, expandable delivery units

Services are expressed as discrete offerings that map to real project scopes:

Data Warehousing

Data Pipeline Creation

Reporting Tools

Architecture & Security

Data Science & Analytics

Automation & ETLs

Data Migration

Server Hosting

This structure makes it easy to expand later without rewriting the page narrative.

3) Technologies grid for fast credibility building

The Technologies section is grouped into categories so decision-makers can scan quickly:

Data Warehousing (BigQuery, Snowflake, PostgreSQL, Oracle, SQL Server, MongoDB)

Big Data and ETL/ELT (Spark, Hadoop, Databricks, Airflow, dbt, Kafka)

Cloud Infrastructure (AWS, Azure, Google Cloud)

AI and ML (OpenAI, Gemini, Claude, TensorFlow, Keras, PyTorch)

The goal is not to list everything, but to signal capability and ecosystem fit within seconds.

4) Contact section designed for action, not browsing

The Contact section includes both direct contact details and an embedded form with a clear submit action, so visitors can choose their preferred channel without leaving the page.

Technical Implementation

Stack

AreaImplementationNotes
FrameworkNext.js 15.1 + React 19Modern marketing site foundation with strong performance defaults
LanguageTypeScriptMaintainable components and data contracts
StylingTailwind CSS 3Rapid iteration with consistent visual tokens
i18nnext-intlLocale-first structure (example route: /en)
Contact opsNodemailerServer-side email delivery for inquiries
Abuse preventionreCAPTCHA EnterpriseBot and spam mitigation for forms
Visual accentsThree.jsOptional 3D accent elements to support a modern tech brand
Optimization@next/bundle-analyzerBundle inspection to keep the site lean
SVG pipeline@svgr/webpackSVG assets managed as React components

Engineering Highlights

Reusable section patterns (hero, cards, grids) for consistent, scalable marketing pages

Content-first layout tuned for scanning and clarity (especially on mobile)

Contact flow built with operational reliability in mind (email delivery + abuse prevention)

i18n-ready structure for future multilingual expansion

What This Case Study Demonstrates

Practical B2B information architecture that aligns with evaluation behavior

A trust-building strategy that combines positioning, service clarity, and stack credibility

The ability to ship a complete marketing website with operational contact flows in a short timeline


Live: https://inferasolutions.servith.com/en

Timeline: 1 month

Role: Solo delivery (IA → UI → i18n → contact operations)